Website Design by Achieve Online

Case Study


Carbert Waite LLP: Boutique Litigation Law Firm with 19+ Lawyers in Calgary.


Website Redesign, Website Maintenance, Web Cleanup, Social Media Management and Advertising, Google AdWords

Contract Length

March 2016-March 2018


I want to extend my thanks for the professionalism and dedication you demonstrated throughout. We enjoyed working with you very much.

-Joseph Oppenheim

The Challenge

Carbert Waite LLP was having communication issues with their Digital Marketing Agency, their website was not responsive, lacked a call to action, click to call, lead form and was not SEO friendly. They had recently changed the name of the firm and all their online listings and Social Media Profiles were outdated.

Our Solution

Achieve created a Marketing Strategy for Carbert Waite which included the following:

  • A responsive website with a call to action, click to call and lead forms throughout
  • On and off page Search Engine Optimization
  • Updating and Claiming Online Listings and Social Media Profiles
  • Management of Social Media Profiles including Twitter, Facebook and LinkedIn
  • Developing a Campaign on Google AdWords Targeted to specific areas of the city, during certain times of the day/week and for services offered.

Top Results

  • The Carbert Waite LLP website was able to be found and indexed by Google and viewed on Mobile devices
  • The firm received a higher volume of calls from mobile devices and received website form leads for the first time ever.
  • All online listings now reflect the new Company Name with accurate contact information
  • Developed a Fanbase on Facebook, Twitter and Increased Following on LinkedIn Company Page
  • Increased Website Traffic, Reduced Bounce Rate and Increased Company Leads
  • Achieved a 5.0 Star Google Rating (shown below)
  • Achieved Page 1 Organic Google ranking for several keywords (some examples are shown below)


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